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“Born to shoot the world.”
It’s a beautiful thing when you discover your passion from a young age. Eric’s fascination in skydiving photography started when he was in high school.
“The brother-in-law of a close friend of mine was a skydiving camera man, I believe he was the camera man for the national skydiving team. After visiting the skydiving dropzone and seeing him action, I instantly knew, that if one day I got into skydiving, I wanted to be a camera man.”
A few years later, Eric enrolled in a skydiving course with that same friend. And sure enough, as soon as he was allowed to jump with a camera, he started pursuing it as a profession.
It was a lifestyle he loved, one that took him on many adventures. After a few short years, Eric was asked to be the camera man for the Zimbabwean skydiving team at the world championships.
“I learned most of what I know about photography and videography in the world of skydiving. Trusting your instinct and developing the skill to anticipate what might happen separates good photography from great.”
As Eric travelled the world skydiving, he grasped every opportunity to photograph and film a diverse range of activities, events and businesses.
“The natural progression was to multimedia. One of my favourite projects was filming a 2-day travel adventure for a dozen 4×4 vehicles in the dunes of the Namib Desert to the south of Walvis Bay in Namibia.”
After moving to Australia and meeting his wife Sarah-Jane, the pair knew their combined skills would be best suited to a photography and multimedia business. In-House Imaging in Adelaide was born.
After more than 16,000 jumps to his name, Eric quit skydiving as the demands of their business grew. Life with Sarah-Jane and the growth of In-House Imaging is the greatest rush of all.
“I’ve learnt that to get the best in life, you need to be willing to take calculated risks. To be bold in your choices and brave about what the outcome may be. Greatness was never achieved from mediocrity, just as great photography doesn’t happen by accident.”
Sarah-Jane’s desire to explore, push boundaries and step outside of her comfort zone has given her the ability to go beyond.
In 2006, she bought a one-way ticket from London to Christchurch, New Zealand. Despite a fear of heights, she enrolled in a diploma of commercial skydiving. After 100 jumps, her journey of freefall photography began.
“Being a skydiving photographer taught me invaluable lessons, the most important being, you only have one chance to capture any given moment you are presented with before it’s lost forever. It also taught me the value in getting the job done as efficiently and as accurately as possible.
“Until you open your parachute all you have achieved so far is a lot of falling. By taking that jump of faith, I discovered who I truly was and from that moment on I was hooked on photography.”
From New Zealand, Sarah-Jane spread her wings once again and landed in the whimsical Whitsundays, a photographer’s dream. She worked with an award-winning photographer who mentored her in a range of genre’s, from weddings to magazine style shoots. This is where she found her love of commercial and real estate photography.
“I believe that you need to photograph most or all of the genres to hone your true passion.”
Her evolution in photography led to the creation of In-House Imaging. Alongside her husband Eric, they are the go-to photographic media providers for photography, drone imagery, videos, creative marketing multimedia, 3-D walkthrough videos and floorplan walkthrough’s.
